Patricia Anderson No Comments

Five Steps to Getting a Business Loan

Most small businesses need help with cash during certain stages of their growth. If you find that you have more plans than cash to do them with, then it might be time for a loan. Here are five steps you can take to make the loan process go smoother. 1. Make a plan. Questions like how much you need and how much you will benefit from the cash infusion are ones you should consider. If you don’t already have some version of a budget and business plan, experts recommend you spend a bit of time drafting Read more [...]
Patricia Anderson No Comments

Marketing by the Numbers

Two very important skills for entrepreneurs to master are marketing and finances. Combine them by understanding the numbers behind marketing, and you have an even more powerful understanding of  your business. Key Numbers – Cost Per Client Acquisition Do you know how much it costs your business to bring in one client? The technical term  for this is “Cost per customer acquisition”. This is computed by adding the total marketing and sales costs excluding retention costs and dividing them Read more [...]
Patricia Anderson No Comments

Six Ways to Put the Spring in Your Sales

Spring denotes new growth, fresh starts, and spring cleaning. Why not apply these ideas to your sales so they can blossom along with spring flowers? Here are six ideas to put the spring into your sales. 1. Spring Cleaning Sales Get rid of old inventory by having a spring sale that will clean out your closets and put some money in your account. Look through your items for sale and find the ones that haven’t moved like you expected. Mark them down and move them out. 2. New Items and Services from Read more [...]
Patricia Anderson No Comments

Boost Your Accounting Know-How with These Terms

Outsmart your accountant and other financial friends with these accounting-related definitions: Fiscal Year Most companies report their results on a calendar year, from January 1 through December 31. A fiscal year is a range of a year that a company may use for accounting and tax purposes. For example, Intuit’s fiscal year runs from August 1 to July 31. A nonprofit commonly runs from July 1 to June 30. The word fiscal alone refers to government or public revenues and expenditures. The fiscal Read more [...]
Patricia Anderson No Comments

Separating Business from Personal in Facebook

Do you love using Facebook with your friends but know you’re missing out by not using it in business? Do you feel guilty when you post a business promotion and would prefer not to bug your friends? The good news is there’s an easy way to separate Facebook personal use from business within your personal account. The answer is to group your friends by lists. Once you do that, you can selectively post to the appropriate list(s). Here’s how to do it, step by step. Log into Facebook and go Read more [...]