Patricia Anderson No Comments

Five Ways to Ring in 2018

Happy new year! 2018 January is the month of new beginnings and a perfect time to strategize about projects that will boost your business prosperity.Here are five ideas to get you thinking about new beginnings for your business in 2018.    Learn new technology. Every year, tens of thousands of new online software applications are invented that will save us time and money. Learning at least one new app will keep us sharp and hopefully improve our business. There are many to choose from, Read more [...]
Website Editor No Comments

Is it Profitable for Businesses to Blog?

One of the many online marketing options available for businesses is blogging. A blog can act as a company’s daily newspaper, letting customers and followers know the latest news about what’s happening. It can also be a wonderful revenue-generator. As long as the content of your blog is relevant to your readers, you can post on a wide variety of topics. You might want to let clients know about an upcoming sale, a new employee, or a tip related to a product or service of yours. Some businesses Read more [...]
Patricia Anderson No Comments

Marketing by the Numbers

Two very important skills for entrepreneurs to master are marketing and finances. Combine them by understanding the numbers behind marketing, and you have an even more powerful understanding of  your business. Key Numbers – Cost Per Client Acquisition Do you know how much it costs your business to bring in one client? The technical term  for this is “Cost per customer acquisition”. This is computed by adding the total marketing and sales costs excluding retention costs and dividing them Read more [...]